FOLGERS 2015 CAMPAIGN
Client: J.M. Smucker
ECDs: Sean Crane, Rob Perillo
ACDs: Jackie Blaze, Louis Wittig
Director: Pete Riski
Music: Michael Logan - Couldn't Ask for a Better Friend
Press: Ad Age, Here Are the Olympics Ads Best at Keeping Viewers' Attention
We all know Folgers commercials, their infamous jingle, the saturated "sun-filled" scenes and an aroma so powerful it can wake people from their slumber. After a year and a half of asking, we were excited to produce their first campaign with Grey and bring their brand to 2016. Our first commercial kicked off during the 2016 Rio Olympics.